Ciao Kendall

A fashion film starring Kendall Jenner — directed and edited by Gordon von Steiner.

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01

The Challenge

Ciao Kendall is a fashion film starring Kendall Jenner, directed and edited by Gordon von Steiner.

Shot by Stuart Winecoff with styling by Jacob K and sets by Andy Hillman, the film leans into movement, glamour and a cinematic eye.

02

Approach

Let the talent move and the camera follow — glamour with momentum.

  • Director-editor — cut by the same eye that shot it, for total rhythm control

  • Movement first — choreographed for the lens, not the room

  • Editorial polish — styling and sets that read as a moving spread

03

Technical Decisions

Every film runs through the same production and post pipeline — chosen for image quality, total control in the grade, and motion that holds up from broadcast to social.

ToolWhy
ARRI AlexaLarge-format cinema sensor with the latitude to push hard in the grade
Prime lensesA consistent, characterful look with control over depth and flare
DaVinci ResolveColour grade and finishing — one cohesive look across every deliverable
Premiere ProEditorial from the hero cut down to social, conformed to the grade
After EffectsMotion design, titles and clean-up where the edit needs it
Multi-format masteringMastered once, delivered to spec for broadcast, online and paid social
04

The Result

A fashion film with editorial polish and real motion.

  • Hero film plus social cutdowns
  • Stills pulled from the master
  • A cohesive editorial look
  • Delivered for film and social

Glamour that actually moves.

05

Lessons Learned

Directing and editing as one person kept the rhythm uncompromised.

Shoot it like you'll cut it.

Gordon von Steiner, Director

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